What if an end-user is using an AD Blocker?

Business Case:

KPI to be measured

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In order to limit the invasiveness of advertisements and other unsolicited messages while browsing, some additional components have been developed over the years for the most common browsers, which act as filters. The THRON Tracking Library may be restricted in the presence of these additional components. Since this is a behavior that occurs at browser level, under the total control of the end user, THRON has no possibility to predict how these filters work. However, the Tracking Library is constantly updated to ensure optimal operation. If you have noticed any anomalies in its operation, do not hesitate to report them to our Customer Service.

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